Rival prediction market sites stage high-profile grocery giveaway stunts in NYC, mirroring Mayor's campaign promise.
In an apparent attempt to woo New Yorkers, rival gambling platforms Polymarket and Kalshi have announced a pair of free grocery giveaways that could potentially overshadow the city's existing initiative to increase access to affordable food. The events were triggered by Mayor Zohran Mamdani's promise to expand city-run grocery stores, which has sparked both praise and criticism from local politicians and business owners.
On Monday, Kalshi offered $50 worth of groceries to participants who visited Manhattan's West Side Market between noon and 3 pm the following day. In a surprising show of turnout, nearly 2,000 people RSVP'd to the event on social media, with lines stretching several blocks in anticipation. The platform cited its goal of educating consumers about economic prediction markets as well as helping New Yorkers cope with rising grocery costs.
Polymarket soon followed suit, announcing that it would open a free grocery market from February 12-16, following months of planning and the alleged signing of a lease for construction. Although the site declined to comment on its location, Polymarket pledged to donate $1 million to Food Banks for NYC.
The move comes as New York is grappling with food insecurity issues, with an estimated 1.2 million residents classified as food-insecure and poverty rates twice that of the national average. As the city continues to navigate these challenges, the rivalry between prediction market sites and local initiatives raises questions about their potential impact on addressing these pressing concerns.
Meanwhile, a new bill in Albany aims to establish stricter regulations for prediction markets, while New York Attorney General Letitia James issued a warning about the risks of unlicensed sports betting sites. As these developments unfold, it remains to be seen whether the prediction market sites' efforts will have a lasting impact on addressing New York City's food insecurity crisis.
In an apparent attempt to woo New Yorkers, rival gambling platforms Polymarket and Kalshi have announced a pair of free grocery giveaways that could potentially overshadow the city's existing initiative to increase access to affordable food. The events were triggered by Mayor Zohran Mamdani's promise to expand city-run grocery stores, which has sparked both praise and criticism from local politicians and business owners.
On Monday, Kalshi offered $50 worth of groceries to participants who visited Manhattan's West Side Market between noon and 3 pm the following day. In a surprising show of turnout, nearly 2,000 people RSVP'd to the event on social media, with lines stretching several blocks in anticipation. The platform cited its goal of educating consumers about economic prediction markets as well as helping New Yorkers cope with rising grocery costs.
Polymarket soon followed suit, announcing that it would open a free grocery market from February 12-16, following months of planning and the alleged signing of a lease for construction. Although the site declined to comment on its location, Polymarket pledged to donate $1 million to Food Banks for NYC.
The move comes as New York is grappling with food insecurity issues, with an estimated 1.2 million residents classified as food-insecure and poverty rates twice that of the national average. As the city continues to navigate these challenges, the rivalry between prediction market sites and local initiatives raises questions about their potential impact on addressing these pressing concerns.
Meanwhile, a new bill in Albany aims to establish stricter regulations for prediction markets, while New York Attorney General Letitia James issued a warning about the risks of unlicensed sports betting sites. As these developments unfold, it remains to be seen whether the prediction market sites' efforts will have a lasting impact on addressing New York City's food insecurity crisis.