NewsNation is Counting on Data to Draw Viewers on Election Night
As the 2025 US presidential election draws near, NewsNation is gearing up for a crucial night of coverage. The Nexstar-backed network, which has been trying to establish itself as a major player in cable news, hopes that its alliance with Decision Desk HQ will help it draw viewers and gain an edge over more established competitors like Fox News, MSNBC, and CNN.
According to Leland Vittert, one of NewsNation's lead personalities on Election Night, "The data is more important than the anchors." This emphasis on data-driven analysis reflects a shift away from traditional news outlets' reliance on exit polls and towards a more nuanced approach that incorporates demographic trends, turnout estimates, and other kinds of data.
NewsNation will be the only major cable news outlet not using the Associated Press' calls on Election Night. Instead, it will rely on Decision Desk HQ to provide its election analysis and projections. The firm has a strong reputation for accuracy, having correctly called both the 2020 and 2012 presidential elections before any of their competitors.
While Election Night 2025 may not be as high-stakes as previous elections, it still offers plenty of drama and intrigue. NewsNation will cover a range of closely watched races, including the New York City mayoral race, the Virginia attorney general's election, and Proposition 50 in California, which could have significant implications for the state's electoral landscape.
To get a better sense of what's on voters' minds, NewsNation correspondent Brian Entin is embarking on a special road trip in an RV, conducting interviews with people from different walks of life. By talking to farmers, truckers, and everyday citizens, Entin hopes to capture the pulse of America and provide a more nuanced view of the election.
Ultimately, NewsNation's Election Night coverage is all about being prepared for anything that might happen. The network has thoroughly rehearsed every possible scenario, from a landslide victory to an upsets and surprises along the way. As Vittert puts it, "We're not just preparing for everything; we're also hoping not to have to deliver on the air."
				
			As the 2025 US presidential election draws near, NewsNation is gearing up for a crucial night of coverage. The Nexstar-backed network, which has been trying to establish itself as a major player in cable news, hopes that its alliance with Decision Desk HQ will help it draw viewers and gain an edge over more established competitors like Fox News, MSNBC, and CNN.
According to Leland Vittert, one of NewsNation's lead personalities on Election Night, "The data is more important than the anchors." This emphasis on data-driven analysis reflects a shift away from traditional news outlets' reliance on exit polls and towards a more nuanced approach that incorporates demographic trends, turnout estimates, and other kinds of data.
NewsNation will be the only major cable news outlet not using the Associated Press' calls on Election Night. Instead, it will rely on Decision Desk HQ to provide its election analysis and projections. The firm has a strong reputation for accuracy, having correctly called both the 2020 and 2012 presidential elections before any of their competitors.
While Election Night 2025 may not be as high-stakes as previous elections, it still offers plenty of drama and intrigue. NewsNation will cover a range of closely watched races, including the New York City mayoral race, the Virginia attorney general's election, and Proposition 50 in California, which could have significant implications for the state's electoral landscape.
To get a better sense of what's on voters' minds, NewsNation correspondent Brian Entin is embarking on a special road trip in an RV, conducting interviews with people from different walks of life. By talking to farmers, truckers, and everyday citizens, Entin hopes to capture the pulse of America and provide a more nuanced view of the election.
Ultimately, NewsNation's Election Night coverage is all about being prepared for anything that might happen. The network has thoroughly rehearsed every possible scenario, from a landslide victory to an upsets and surprises along the way. As Vittert puts it, "We're not just preparing for everything; we're also hoping not to have to deliver on the air."