Turkey's Electric Car Sales Soar as EU Market Catches Up
As the European Union wrestles with the challenges of phasing out combustion engines, a small but surprising player is catching up – Turkey. With electric vehicles (EVs) now making up 16.7% of new car sales in the country, Turkey has leapfrogged most other nations in southern and eastern Europe to become the fourth largest market for EVs.
Just two years ago, EVs were still a rare sight on Turkish roads. However, with the government's special consumption tax incentives and zero-interest credit from state-owned banks, carmakers like Togg and foreign brands like Tesla have been able to flood the market with affordable electric options.
"We've become ordinary," says Berke Astarcıoğlu, a mechatronic engineer from Istanbul who bought his first EV in 2023. "It's no longer a special treat for everyone."
The shift towards EVs has also helped Turkey tap into the lucrative global market, with China's BYD planning to build a $1 billion factory in the country. Analysts attribute the surge in demand to the significant tax incentives, which have left electric cars only slightly more expensive than comparable petrol cars.
"It's purely economical," says Ufuk Alparslan, an analyst at climate thinktank Ember. "Turkish people don't buy electric vehicles because it's eco-friendly – they do it because running costs are lower."
As the country prepares to host the UN climate summit, Turkey is facing a critical juncture in its efforts to transition towards sustainable mobility. While analysts say that foreign carmakers like Tesla have benefited from the Togg-friendly tax system by reducing motor power to fall into a more favorable bracket, there are concerns about the long-term sustainability of this approach.
"The tax incentives are very fragile and can change easily," warns economist Baki Kaya, who co-wrote a report on Turkey's energy imports. "It's not the result of a strategic decision – I'm personally not that optimistic it will continue."
The Turkish government does not have a dedicated EV strategy, but Togg has emerged as a major player in the market, with plans to increase production from 40,000 cars in 2025 to 60,000 in 2026.
"Electric vehicles gained the heart of Turkish buyers," says Berkan Bayram, founder of the Turkish Electric and Hybrid Vehicles Association. "It's time for policymakers to take a closer look at how to make EV adoption more permanent."
As the European Union wrestles with the challenges of phasing out combustion engines, a small but surprising player is catching up – Turkey. With electric vehicles (EVs) now making up 16.7% of new car sales in the country, Turkey has leapfrogged most other nations in southern and eastern Europe to become the fourth largest market for EVs.
Just two years ago, EVs were still a rare sight on Turkish roads. However, with the government's special consumption tax incentives and zero-interest credit from state-owned banks, carmakers like Togg and foreign brands like Tesla have been able to flood the market with affordable electric options.
"We've become ordinary," says Berke Astarcıoğlu, a mechatronic engineer from Istanbul who bought his first EV in 2023. "It's no longer a special treat for everyone."
The shift towards EVs has also helped Turkey tap into the lucrative global market, with China's BYD planning to build a $1 billion factory in the country. Analysts attribute the surge in demand to the significant tax incentives, which have left electric cars only slightly more expensive than comparable petrol cars.
"It's purely economical," says Ufuk Alparslan, an analyst at climate thinktank Ember. "Turkish people don't buy electric vehicles because it's eco-friendly – they do it because running costs are lower."
As the country prepares to host the UN climate summit, Turkey is facing a critical juncture in its efforts to transition towards sustainable mobility. While analysts say that foreign carmakers like Tesla have benefited from the Togg-friendly tax system by reducing motor power to fall into a more favorable bracket, there are concerns about the long-term sustainability of this approach.
"The tax incentives are very fragile and can change easily," warns economist Baki Kaya, who co-wrote a report on Turkey's energy imports. "It's not the result of a strategic decision – I'm personally not that optimistic it will continue."
The Turkish government does not have a dedicated EV strategy, but Togg has emerged as a major player in the market, with plans to increase production from 40,000 cars in 2025 to 60,000 in 2026.
"Electric vehicles gained the heart of Turkish buyers," says Berkan Bayram, founder of the Turkish Electric and Hybrid Vehicles Association. "It's time for policymakers to take a closer look at how to make EV adoption more permanent."