Un lugar emblemático de Pilsen se llena de la deliciosa fragancia de rosca de reyes. La panadería tradicional Nuevo León en el corazón de Pilsen, conocida por sus deliciosos panes mexicanos y su personalidad cálida y acogedora, se vuelve un punto focal para las familias latinas que se reúnen este Día de Reyes.
La panadería es la mano derecha de Abel Sauceda Hernández en los últimos 53 años, con el mismo personal desde sus primeros días. La familia ha pasado por muchos cambios y desafíos en su camino hacia esta época del año. El dueño actual está liderando una nueva generación de trabajadores que han estado aprendiendo desde pequeños como hacer las rosca de reyes.
La demanda aumentada del pan dulce para el Día de Reyes ha sido bien recibida, considerándose una alegría en medio del escenario desafiante causado por la disminución del tráfico de clientes debido a los recientes operativos de inmigración. Las ventas han disminuido un 40% desde que comenzaron los operativos de inmigración incrementados en Chicago el septiembre pasado. Por lo tanto, la demanda ha aumentado mucho este año.
El dueño de la panadería aboga por mantener los precios bajos a pesar del aumento en los costos de canela, leche y otros ingredientes debido a aranceles e inflación. Además, la panadería ha tomado medidas para evitar el aumento de precios por parte de sus clientes.
Hasta hoy 13 de enero, la panadería venderá aproximadamente 700 rosca de reyes este año.
La panadería es la mano derecha de Abel Sauceda Hernández en los últimos 53 años, con el mismo personal desde sus primeros días. La familia ha pasado por muchos cambios y desafíos en su camino hacia esta época del año. El dueño actual está liderando una nueva generación de trabajadores que han estado aprendiendo desde pequeños como hacer las rosca de reyes.
La demanda aumentada del pan dulce para el Día de Reyes ha sido bien recibida, considerándose una alegría en medio del escenario desafiante causado por la disminución del tráfico de clientes debido a los recientes operativos de inmigración. Las ventas han disminuido un 40% desde que comenzaron los operativos de inmigración incrementados en Chicago el septiembre pasado. Por lo tanto, la demanda ha aumentado mucho este año.
El dueño de la panadería aboga por mantener los precios bajos a pesar del aumento en los costos de canela, leche y otros ingredientes debido a aranceles e inflación. Además, la panadería ha tomado medidas para evitar el aumento de precios por parte de sus clientes.
Hasta hoy 13 de enero, la panadería venderá aproximadamente 700 rosca de reyes este año.
Every year it's the same thing, families gathering to buy up all these sweet treats and make a big deal out of it. I mean, don't get me wrong, I love a good rosca de reyes as much as the next person, but can't we just chill for one day? 
And what's with the "tradition" thing? It's just a sweet bread, people! 
️ Can't we come up with something new and exciting instead of relying on the same old customs every year?
Or maybe it's just a bunch of people trying to get into the holiday spirit and forget about their problems for one day. Either way, I'm down to try some rosca de reyes (but don't expect me to join in on any festive celebrations anytime soon 
).
! It's like a little slice of heaven for all the families gatherin' together to celebrate Día de Reyes. I love how this traditional bakery, Nuevo León, has been around for 53 years and still got that same warm and welcomin' vibe goin' on. The fact that they're trainin' up a new gen of bakers who've been learnin' the ins and outs of makin' these delicious treats since they were little is just genius! And, I gotta say, it's awesome to see the demand for Rosca de Reyes increase this time of year, despite all the challenges they're facin'. It's like a breath of fresh air in the midst of everything else 
. The owner's decision to keep prices low, even with the increased costs, is just so admirable. And, it warms my heart to see them takin' care of their customers by avoidin' price hikes. I'm lovin' this story!
. It's amazing to see a place like Nuevo León Panadería become a hub for families coming together to celebrate Día de Reyes. The fact that they've maintained the same staff for 53 years? That's dedication 
! And I'm all about supporting local businesses, especially when they're doing their part to keep prices down despite rising costs 
. I mean, who doesn't love a good rosca de reyes? 
Let's give it up for this amazing panadería and the people making it all happen! #DíaDeReyes #RoscaDeReyes #SupportLocalBusiness #PilsenLove"
I mean, I'm all for celebrating the holidays and supporting local businesses, but a 40% decrease in sales since those immigration ops started? That's wild 
. And now they're talking about maintaining prices with cost-of-living increases? Not sure how that's gonna work out... 
. On the bright side, it's awesome to see a family-run business like this one staying strong despite the challenges 
. 700 rosca de reyes sold so far is still pretty impressive 
. Guess we'll just have to wait and see if they can keep up with demand 
.
. The fact that they're still able to keep their prices low despite the increased demand is pretty impressive. But at the same time, it's hard not to think about how much more they could be making if they weren't having to deal with all these immigration issues and whatnot 
.
The fact that this one shop has been doing it for 53 years and still manages to keep it going is pretty cool. And the owner's decision to not raise prices despite all the changes is really admirable. I guess you could say it's a sweet way to show some community spirit 
. Anyway, 700 rosca de reyes sold in one week? That's like, a lot of sweet breads! 
. but for real, it's cute that the family-owned bakery is doing well despite all the drama with immigration. i mean, 40% decrease in sales since the "operatives" started cracking down on, uh, "undocumented workers"... sounds about right 
. The fact that they're passing on their secrets and recipes to the next gen of workers is totally inspiring 
. And can we talk about the economic impact? It's a win-win for the families who get to enjoy these delicious rosca de reyes while also supporting local businesses 
.
. Let's hope this trend continues and we get to enjoy even more amazing sweet treats like rosca de reyes 
! I mean, who doesn't love a good sweet bread on Día de Reyes? 
I've been to my fair share of bakeries in the city but this one's got a special vibe going on - it's like walking into your abuela's house or something 
I'm definitely going to have to check it out this weekend... or maybe even start a new tradition with my own rosca de reyes party